When starting a new business venture, thinking of a name for it is an extremely important – and stressful! – task. Think of the amount of time and thought new parents to be put into choosing a name for their baby and you may get an idea of the endless conversations I have had with myself in my head and outloud with friends and family!
We live in an era where one’s image seems more important than one’s substance. While we do not advocate this sentiment at all, at Cover Beauty we firmly believe that pampering one self and expressing one’s own individuality is an intrisic right of every woman… and man! You may not end up on the cover of a magazine… but we’ll make sure you feel like you ought to be on one!
All women deserve to be appreciated, respected, and admired. When a woman improves her appearance, an amazing thing happens. People begin to pay attention to her, listen to her, seek her company, ask her opinion. She becomes more confident, and this makes her look even better! As her confidence grows, so does the respect she receives – at work, at home, everywhere. As her insecurity falls away, she becomes more daring, self-assured, courageous; she finds she can do anything. Her life improves in every way.
In Spanish there is a handy word, arreglarse. It means to make yourself look good – to do your hair and nails, put on makeup, put on nice clothes and shoes. It doesn’t matter about your weight, your age, your complexion… However you are, you can always arreglarte!